You’re
probably aware that these day we can make contactless payments. Well that’s not
the only thing we can do contactless…ly!
Welcome
to Near Field Communication (NFC) - a Wifi-lite technology, not disimilar to
Bluetooth, that could already be in your smartphone.
The
technology behind it is actually quite simple, it’s a short range, low power
wireless link evolved from radio frequency identification which passes
information from one device to the another when held a short distance apart.
NFC
is the next step towards a world with a “digital wallet”. With banks and
retailers embracing the technology. Most smartphones are built with NFC
technology and just by touching your phone on an NFC ‘tag’ you can pay for your
good – it simply takes payment through an app on your phone.
We recently harnessed this technology to bring a successful event companies
entry system into the technological era! The event was for a well-known car
manufacturer who like everything to be slick and futuristic. So we produced a modern entry system for checking their guests in to the event.
Rather
than your old fashioned clipboard and guest list, which let's be honest is a
bit out-dated these days when most of our lives revolve around the digital
world, they wanted something more 21st Century!
We
set about creating an app which could use Near Field Communication technology
to register each guest as “checked-in” when they arrive at the event.
Each
guest was given a wristband before the event, which house a tiny NFC tag. When they arrived, they simply
swiped the wristband on one of the entry tablets - all NFC enabled (a Google Nexus was our tablet
of choice…others are available!), which recognises the NFC tag within their
band, checked them in and even sent them a text message with details of their
table number for the evening.
Using
NFC technology not only helped the event feel even more special, but started
people talking and cut down on a lot of paperwork!
You'll probably start noticing NFC more and more in our every day lives, London buses now only except contactless payment and more companies are using it as part of their printed marketing campaigns to give customer an exclusive offer or direct them to a specific webpage.
If
you’re interested in learning more about NFC – give us a call on 01635 521654 or email info@appleprint.co.uk and see how you can WOW your audience.
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