This week I have been running our new digital press, among my roles here I have been over seeing the production team....it's a tough process that needs constant supervision due to the changing nature of our clients requirements, but all in all it's a very rewarding job, I get to see the work being finished and sent to the client. We love our digital and design services here but there is nothing as tactile as the hard copy printed item to make you feel warm and fuzzy about what we do.
So...our new press, WOW, it's blooming smashing and while it came with a large price tag it has delivered what was promised in the way of speed and quality, those of you who know me will know that I am a print geek of massive proportions (the geek bit not my size) so getting down and dirty with this new bit of kit has been a real pleasure. It can run papers from 60gsm right up to and including 400gsm printing both sides at once at 1200 DPI - We run SRA3 sheet size as standard to make sure the value to the client is maximised.....and wait for it........70 pages a minute.
Now I am trying not to make this post look like the Printers version of "50 Shades" but we are fast becoming very good at the specialist printing processes. We have just delivered a super project for one of our clients which used a Thermo Chromic Heat Sensitive varnish (see pic below)......we have been doing scratch cards - heat reveals, NFC and QR codes - I wanna talk Print Tech so email me....call or shout really loud and I will pop round and show you what can be done.
For now it's back to the print room for me.......next week I have a ton of web projects to start planning so I am going to make the most of the time I have to produce real hard copies this week.
Andrew Watts - Printer, Planner, Managing Director
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